Friday Focus: The Importance of Courage

Taking action, making changes, big decisions in business and in life all have underlying risk. Courage is what separates the successful entrepreneur or business owner from the rest. The ability to move forward in the face of adversity, to take on risk directly and fight through the fog of uncertainty is a skill. A tool, that once sharpened, meets no match and possesses infinite resilience.

Courage at its core is trust. Trust in yourself, your resources and knowledge. An inherent belief in your ability to persevere through adversity. Just like anything, courage can be refined and built up stronger over time through trial and error. The only way to be able to overcome a struggle is to face it, in doing so one can enter the arena and fight the enemy of doubt and uncertainty that unfortunately has slain so many great ideas and talented individuals, lacking the weapon and armor of courage to grant them to victory. 

Courage can also be trained through gaining experience, knowledge, and information, all keys to navigating any adversity. Building partnerships surrounding yourself with the right people or team is essential and fosters confidence and strength. 

Challenge yourself or ideas, take action with faith. You are only as good as the limits you set for yourself, the fearful road is fleeting a path of courage is infinite.

For personalized guidance for your business on this topic and others contact us.

- Vincent Calace

Founder & CEO Venture Business Development